Leala
In a new construction project, where the client’s only contact with their future home is through a show house, the main challenge is to create an inspiring first impression.




















The project
A show house that inspires and impresses
The real estate agency managing the marketing of this development in Arroyo de la Miel (Benalmádena) contacted us for an obvious reason: they had a fully furnished, fully equipped show house that had not been used to its full potential.
The result? They were wasting time and money.
The numbers were not working out, and they had to complete their marketing process, successfully meeting their targets within a month of the deeds being issued. And they had only sold half of the development.
After contacting our EIRE team, we visited the property with a new decoration proposal adjusted to the reduced investment they could make.
Now it was our turn. Based on flexibility and adaptability, we tried to take advantage of the furniture they already had to design the new styling.
But we did not expect a last-minute change in marketing strategy: after discussing with the team the orientation of the show house, we suggested they change it to another floor. We visited more than one apartment and noticed the first floor offered unbeatable sea views. We wanted to take advantage of this fundamental aspect. We wanted people viewing the new apartment to be enveloped in the views in harmony with the chosen styling. Very lucky!
A show house often receives many daily viewings from its sales representatives, and this one needed to be available ASAP. The next challenge was to get everything ready in one day. Execution in these cases is vital, as it would create a bad image if the end customer did not see the full potential of this show house.
And so it was: we executed the project as planned, and the show house was ready to be enjoyed by potential buyers the very next day.
Once it was up and running, we returned to take photographs. A few days passed, and the salesman said something that made us super proud of our work there: “The viewings have changed so much”.
Tell us: If you had to visit these two show houses, which one would you choose? Home Staging is a safe bet where every detail is studied to sell quicker and at a better price.
It has been confirmed that over 80% of potential clients who view a show house need to see the property furnished to imagine themselves living in it.
Do you want to achieve this effect in your viewings thanks to Home Staging? Call EIRE Interiors!
Ask us for a quote!
You are just one step away from selling or renting your home sooner and at a better price.
Contact us and ask for a quote.